Ready, Steady, Go!

Change will challenge you (as will many projects and programmes, however straightforward they appear) but keep four things in mind and the road will be easier.

• Direction - where are you going and why? Clarity here helps keep things in focus and support decision making.
• Pace - how quickly are we going there? will this ebb and flow, can we support this pace (especially with capacity and decision making) and what happens when we hit a roadblock or traffic jam?
• Agility - how flexible are we going to be and what are our parameters? How do we support this agility but ensure we stay on track and don’t get lost in diversions.
• Cadence - what’s the rhythm and how do we keep things on track? This is often a killer difference between success and failure. Be honest and realistic about how you’ll maintain it.

There’s so much more to successful projects, programmes and change, but keep these in mind, when you start but especially during implementation, and the challenges will at least be more manageable.

Remember, perfect is the enemy of the good. It's better to make progress at a sensible pace and get there in the end than end up with a car crash project and a burnt out team.

What do innovation and change consultants read on holiday (and why)?

I made it, dear reader! A nine day sojourn to the South of France and back with eleven hours to spare before quarantine kicked in. But it wasn’t all sun, sand, art, wine and ice cream. For me, holidays are a time to reflect and think, so here is my reading list for Summer 2020.

1. The Parade by Dave Eggers. Humorous, clever writing, strong narrative but boy does it pack a punch at the end.
2. About Looking by John Berger. Thought provoking collection of essays which have stood the test of time. Always insightful and plenty to reflect on.
3. Strategic Acceleration by Tony Jeary. A methodology which does what it says on the tin with useful exercises. Has kickstarted one project already and accelerated a second.
4. The Plague by Albert Camus. It wouldn’t be France for me without at least one Camus. Timely reminder of what happens in pandemics told in the way only Albert can.
5. Transitions by William Bridges. Highlighted to be as a change management book and draws a clear distinction between change and transitions. Moving, thoughtful, emotional and tested me. One key takeaway is that without making time to navigate ourselves through transitions, all change is just ‘rearranging the furniture’. Read it – but be advised it might affect you.
6. It’s Not About You by Tom Rath. Short, punchy and a good reminder we’re here to do more than fulfil our own needs.
7. Man Alone With Himself by Friedrich Nietzche. I do like my philosophy on holiday. Somewhat of a rant in places but suitably thought provoking and inspired some meaningful thinking.
8. Mindful Listening (HBR Emotional Intelligence series). Short, pithy collection of articles on the why and how of effective (active) listening, what it does for relationships and outcomes and why the investment is worth it. Not always new but an important reminder.
9. Tiny Habits by BJ Fogg. Game changer. I love psychology and am a real fan of the value of habits but this was excellent and has caused me to rethink my business model provision. It’s all about the behaviours and they start small, easy and celebratory.
10. Vintage 1954 by Antoine Laurain. My fourth favourite French author (Camus is number one). A delightful read, laugh out loud funny in places and beautifully told. Highly recommended.

So there we go. A mix of style, content and subject but fulfilled many happy hours on the beach, in cafes and apres dinner. Pick one or two and dive in. I promise you won’t regret it.

Digital doesn't have to be difficult

So what is digital? Is it IT? Shiny new technology? No, digital is “the application of information, communications and technology to raise human performance. Changing what people do in ways that enhance their ability to achieve their goals. More than a set of technologies, it is the abilities those technologies create.”

So forget about the tech for a minute and think about what could be.

1. Start with why. What’s the point really? Why do you want to do this? Efficiency, growth, innovation?  What will make that happen? A new website for educating an audience about your subject area or better direct interaction, a database for managing engagement and relationships and tracking outcomes or equipment and tools to make you more productive? Be very clear about the goal and the point behind it all. Is it worth the time and the money? Would you spend your own money on it (remember, grant funding has come from somewhere, it didn’t grow on trees).
2. Know what you need. I mean really know. Start from the user perspective – talk to them about what they need and want, create user journeys (how people act and interact), imagine what could be (not just what is and always has been). Don’t assume someone just knows (especially it that someone is the boss). Craft your user journeys (how people act or might act) by talking to users, develop your requirements specification (what the tool is ‘required’ to do, functionally and technically), work out what skills, expertise and support you’ll need, what things you will need to do differently (doing things better or doing better things). Digital offers a lot of potential but best to change your processes first than fit shiny new tyres to a clapped out old car. Choose your technology and suppliers carefully – cultural fit matters but don’t exchange competence for ‘nice to work with’. Spend money getting it right first time, or waste money getting it wrong and learning from your mistakes.
3. Make a plan. If you don’t know where you’re going and how, then how do you intend to get there? Technology can be unforgiving (and expensive to reverse), you can trial and test but that’s not an excuse for making it up as you go along. Have a destination, staging points and outline timetable, a means to evaluate success or failure and a group of people to assess whether it’s worked. You wouldn’t run your organisation by the seat of your pants would you?
4. Appreciate change. Be aware of the Change Curve and its implications. However well you prepare and plan, you need to take people through the phases, through the disbelief, the frustration of the new (which may be more painful than the frustration of the old), the pit when things can’t get worse, the experimentation when they get better and finally acceptance and commitment. Lead the change and ride the curve – don’t just be a victim of the rollercoaster. Use your plan to help show where you should be. 
5. Drive through better. Your ‘why’ and ‘plan’ define the map. Keep your destination clear and focused, know what success looks like and keep going. Make sure someone is driving the project and can get it to its conclusion. Mind-set and attitude matter – don’t give up, this won’t be easy. Never let anyone say “I don’t understand technology”.
6. Make sustainability a forethought not an afterthought. How will you sustain your (funder’s and own) investment? Commit time, money (where necessary), headspace -think this through. Many great projects fail because of a lack of sustainability. Don’t start what you can’t finish – the ‘end’ of a digital project is two or three years after you’ve started to use it. Projects need time to mature.
7. Don’t try and do it alone. Find buddies (they might be other CEOs and managers, consultants, similar minded people in your own organisation, even ‘techies’ – paid or volunteers). Plan for help and support and take it. There will be dark days and complications and you’ll need a friendly face and a helping hand (or two).

As they said on Crimewatch, don’t have nightmares. But do think this all the way through – you’re much more likely to be successful (and to get funded).